Thor is a major superhero brand within the Marvel Cinematic Universe (MCU), featuring the Norse god of thunder brought to life by Chris Hemsworth. Known for powerful storytelling and iconic elements like Mjolnir, Thor resonates globally with fans of action and mythology. Licensees benefit from a brand that enjoys high visibility and appeal, bolstered by Disney’s extensive marketing reach. Thor’s presence in popular culture offers partners a vibrant platform within the successful MCU franchise.